Tier-One Links to Service Pages (RD100)

Taught on 2025-03-12, 2025-04, 2025-02-20

What this is

Where the links actually point. Taught as the correction to homepage-heavy link building.

Run it

1. Define tier one as a link pointing DIRECTLY at the service page you are ranking.
2. Point RD100 campaigns at service-specific pages, not the homepage.
3. Use brand anchors for safe link building.
4. Run RD100 campaigns on the social posts and content assets too, not just the money page.
5. Keep the silo service-specific rather than company-wide.
6. When you land a rich snippet that is worth money, reinforce it fast: link to it, drive engagement, and fire a press release at it so Google does not test you back out.

Where this came from

Call date	Source in the archive
2025-03-12	_ingest/fireflies/calls/2025-03-13_gmt20250312-185637-recording-3440x1440.md
2025-04	_ingest/fireflies/calls/2025-07-08_april-bonus-call.md
2025-02-20	main/master-folder/_Transcripts/Feb 20 2025 - Full Transcript.txt

See also

• All playbooks
• Tool stack
• Member wins
• Call archive